Salon Spa Business Information for Salons and Spas

Posts Tagged ‘Creating Sales Opportunites’

How To Consistently Hit Retail Targets

05.02.2017 · Posted in Articles

If hitting and even exceeding retail targets is something you can only dream about then you must read this article. Skin care & cosmetic sales are a multi-billion industry so it would be a real shame if your business was not getting its fair share. That having been said we have to face the reality ...

The Entrepreneurial Salon Owner

03.09.2017 · Posted in Articles

These are the steps I encourage my clients to implement if they want to build an efficient, effective, productive, and profitable aesthetic business in the entrepreneurial method: Plan everything and start by conducting a SWOT analysis (strengths, weaknesses, opportunities, and threats) researching and compiling data then create the action steps or blue-print on how to ...

The 5 Keys to Increased Return & Retention Rate

02.20.2017 · Posted in Articles

  For an aesthetic business to continue to grow and prosper you need to keep clients engaged, and this includes offering new services, new up-to-date beauty equipment, and products. But you need to keep them in the loop by holding very regular educational events and consult days. While years ago holding one event per year ...

The Aesthetic Industry is Big on “Passion” but Low on Productivity

02.06.2017 · Posted in Articles

The aesthetic industry is big on “passion” but more often than not both management and staff direct this commitment to care and nurturing clients forgetting the business also needs this same level of commitment and care if it’s to prosper. Therefore if you and your team are too caught up with the ‘touchy feely’ stuff ...

To Up-Tec or Not.

01.14.2017 · Posted in Articles

Today’s consumer is very techno savvy and they expect the salon or spa of their choice to have the best and the latest available. This means that you need to keep abreast if not ahead of what is current. If you don’t then unfortunately you will find many will seek the services elsewhere. Embracing technology ...

The Salon Physical Fitness Check-up

01.04.2017 · Posted in Articles

This is the first step I take when I start coaching my salon and spa business owner clients. The Salon Physical Fitness Check-up is the Needs Analysis I do to identify any weakness in the businesses structure, it reviews the current quality of policies, procedures and systems while providing the best solution templates to correct ...

Developing a Sales Mentality

12.15.2016 · Posted in Articles

Every employee needs to develop a “sales mentality” this will be a key ingredient in healthy growth and bottom-line profits. Helping them develop this “sales mentality” will largely be up to you the business owner, because unfortunately most employees will not have been encouraged or even exposed to this concept during collage or previous positions.  ...

The Business Physical Fitness Check-up

11.02.2016 · Posted in Articles

This is the first step I take when I start coaching my salon and spa business owner clients. The Business Physical Fitness Check-up is the Needs Analysis I do to identify any weakness in the businesses structure, it reviews the current quality of policies, procedures and systems while providing the best solution templates to correct ...

Morning Pep-Talk Benefits on Sales

09.26.2016 · Posted in Articles

If you want to achieve high sales levels then you need to ‘drive’ them every day. Investing in daily 10 or 15 minute focus group sessions will have an enormous benefit for the individual and the business as a whole. They get and keep everyone on track and go a long way to developing the ...

How To Consistently Hit Retail $ales Targets

09.07.2016 · Posted in Uncategorized

If hitting and even exceeding retail targets is something you can only dream about then you must read this article. Skin care & cosmetic sales are a multi-billion industry so it would be a real shame if your business was not getting its fair share.   That having been said we have to face the ...

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