Salon Spa Business Information for Salons and Spas

Posts Tagged ‘Salon Spa Customer Service Policy’

The Salon Marketing Plan

03.17.2017 · Posted in Articles

 In my last blog we discussed the Business Plan … now comes the gutsy part covering marketing and promotions, selling strategies, pricing and results. The ‘link’ between your marketing plan and the resulting business plan is vital. Marketing attracts and retains the customers and ultimately ‘drives’ the performance of the business. You can use the ‘five ...

Micromanaging Could Be Damaging Your Business

01.18.2017 · Posted in Articles

 Control freaks rarely know that they are one.  Could you be one? If you recognize some of these traits in yourself … you could be. Signs you might be Micromanaging You believe your smarter, quicker, and more skilled than your employees You interrupt when an employee is in conversation with a client, because you think you ...

‘My Epic Bali Spa Tour 2015’ Part 3

05.30.2015 · Posted in Articles

Part 3 – Candidasa eastern Bali. This is my final report of the 2015 spa trip. It’s many year since I have been to the sleepy seaside village of Candidasa and well before spa became popular so all 3 spas I’ll be reporting on a new to me. Spas at Aquaria Resort – Jl Puri ...

‘My Epic Bali Spa Tour 2015’ Part 1

05.27.2015 · Posted in Articles

As many of you who follow my Facebook page would know I have just returned for 12 days visiting my favourite holiday destination, beautiful Bali. I have been going Bali on a regular bases for over 20 years and during that time I have experienced many changes in their beauty / spa industry. Some of ...

Conducting the Salon or Spa Staff Induction

03.10.2014 · Posted in Articles

Plan the induction day/s so it can be both productive and instructive. The induction training is based on your Salon Spa Staff Policies & Systems manual or staff handbook. This becomes the “bible” of how you want all employees to conduct themselves while representing your business to the public in general. It provides polices and ...

The Right Salon Spa Marketing Mix – and how it affects your business

03.20.2013 · Posted in Articles

The Success of any beauty business depends on a correct and balanced marketing mix. Because no matter how good our services or products are unless we communicate their benefits clearly to the target market there will be no sale. Therefore every action you and your team take must ensure your brand promise is clear and ...

Why Do So Many Aesthetic Business Fail?

02.22.2013 · Posted in Articles

Here are some of the reasons why so many new business fail and what are should have be done in the very beginning to avoid pitfalls and to give the business the best possible chance of success: The business owner had their “rose coloured glasses” on when they made the decision to open or buy ...

5 Tips to Boost Retention & Gain New Customers in 2013

01.02.2013 · Posted in Articles

Following are some easy to implement tips to boost client retention and also gain new clients. Tip 1: Exceptional Customer Service is Vital If you want to improve client retention rates then the buck stops here. Whatever level your current customer service is be prepared to lift it up a notch or three. This means ...

What’s Happens behind your Closed Treatment Room Doors?

08.07.2012 · Posted in Articles

It’s war out there. In today’s competitive beauty industry, you will be experiencing fierce competition. It seems that every day another salon or spa pops up in your market area. Because of this you need employees who are supporting and helping you to grow the business. Unfortunately many owners only find out after one of ...

Identify Your A-Listers Salon Clients & Get Their Help

07.06.2012 · Posted in Articles

With the advent of front-end computer systems almost universal used in the beauty industry it shouldn’t be too hard to identify your a-listers. But remember their value to your business won’t only be about the money they spend. Their true value will be in their consistency in rescheduling appointments, willingness to up-grade to higher value ...

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